Honda Road Readers
We wanted families to get more out of the hours they spend together in the car.
So, we turned car time into story time with Honda Road Readers, a free children's audiobook app.
District ADDYs, Silver, Mobile App
LA ADDYs, Silver, Mobile App
LA ADDYs, Bronze, Interface & Navigation
LA ADDYs, Bronze, Online/Interactive Branded Content & Entertainment
One Show, Merit, Branded Entertainment/Mobile
Social Media Posts
After we found out Jeff Kinney, the author of "Diary of a Wimpy Kid", was a fan of Honda Road Readers, we teamed up to create a social video that announced the app and the opening of his new bookstore.